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Creating a Clipstream™ Video powered HTML mail Step 2

Step 2. Clipstream™ Video generation considerations
If you do not already have .vcs files of the video to be streamed, please take into consideration the following factors when creating a video to be streamed from an HTML mail.

  • Again, the size of the window showing the mail is smaller than a webpage usually. A recipient may not want to take the extra step of maximizing an email window in order to view it.
  • Therefore, make the screen size of the largest bit rate video smaller to fit into an email window default size. If you want, you can always include a link to a larger size version that the recipient can choose to see in their web browser.
  • Make sure that you include a low bit rate version for modem users. While most people have HTML enabled email clients, they may not have high bandwidth connections when they check their email. Pre-loading a shorter, high bitrate video may be advantageous here.
  • It's not necessary to find a video of short length for an email, though. Since Clipstream™ Video is a streaming video file, any length may be shown without consequences for the size of the email. It's up to you to decide how long you think a recipient will want to view a video. Movie trailers and greeting videos are perfect for this application.

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